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Inbound Marketing Strategy

Inbound Marketing Strategy

We provide the marketing strategy so you can bring results to the C-suite.

Inbound marketing can deliver lasting results. But even experienced marketers can feel overwhelmed with the idea of creating an effective plan. 

That's why we created a service to get you started on a clear path to success: Our inbound marketing roadmap is your custom-made, strategic marketing plan to help you meet and exceed your marketing goals.

A roadmap hits all the bases to meet your goals: whether that is lead generation, contact management and lead nurturing, industry leadership, or a high-converting website. We'll analyze your existing marketing funnel and identify where it needs attention, then craft a 40-page strategic plan.


A roadmap is your complete year-long marketing strategy

A customized Roadmap is your guide to implementing a complete marketing strategy. This 40-page document includes:

  • An analysis of your current marketing
  • A clear identification of your target buyer personas
  • A month-long content plan including blogs and premium offers
  • Actionable steps to meet your specific business goals
  • Web mockups showing a strategic website redesign
  • And more!

We develop a relevant content and web strategy that really works for lead generation. It's all yours to keep — we do the heavy lifting.

Roadmaps have skyrocketed growth for clients:

Going through the Roadmap process with SparkReaction helped us set a clear strategic plan to take our inbound marketing game to the next level. It gave us a new perspective on where we were at and how we could improve. Since we’ve started implementing the Roadmap plan, our blog views have increased over 350% – fulfilling one of our main goals of driving organic traffic.
Jodi Roberts Marketing Manager, Ekklesia 360

Your inbound marketing strategy is custom-tailored to your business:

Buyer Personas
Get in-depth insight on who you should be targeting, and which content pieces will resonate with them best.
Keyword Research
Learn your most relevant search terms to get you on the radar of qualified leads.
Monthly Content Plan

Get a month's worth of content ideas to attract, engage, and convert the best business leads.

Lead Generation Tools
Go beyond content to maximize conversions for website visitors. We'll suggest high-converting, custom tools.
Nurture Workflows
Custom workflows will guide existing contacts further down your sales funnel with relevant information.
Website Design
Boost website conversions with web redesign mockups. We'll show you how to maximize your site for growth.

Talk to a strategy expert and exceed your 2017 goals: